- 1 year ago (Mj 1 year ago)
- Victor Sauvage
The HomePod is the most expensive connected speaker on the market today. This clearly did not scare the customers away.
According to information obtained by the marketing agency NPD, the HomePod would know the best start for a device in its range, since the launch of the Amazon Echo Dot.
splash start for the homepod
Thinking about the price of 50 dollars for the Amazon device, compared to the 350 dollars of the apple speaker, it is difficult to put these two devices on the same plan because they are not intended for the same public.
According to NPD, growth in the wireless speaker and headphone sector is expected to be two units until the end of the year.
By combining Beats products and AirPods, Apple would also capture 44% of revenues worldwide, to be the number one in the sector.
With the HomePod, the brand aims to repeat the feat and that seems rather good start.