The French prefer Microsoft to Apple and love Free

Free sets foot in home automation with SMS notifications

Image 1: The French prefer Microsoft to Apple and love FreeDespite the delivery problems encountered by Free with its Freebox Revolution, the FAI keeps some credit with the French. According to a BVA / Leo Burnet study Capital, the access provider, soon to be a mobile operator, is the preferred high-tech brand in France. It is a short lead ahead of SFR, Bouygues Telecom and Orange, three direct competitors.

These brands only appear from 6th place in an international ranking, of which Microsoft comes first. Apple, Samsung, Sony and BlackBerry follow closely behind. More surprisingly, the absence of Google among the 13 brands mentioned is noticed. Finally, note that all of the named companies work directly or indirectly in mobile telephony.