In 2020, Samsung will market a very wide range of QLED TVs. From 4K to 8K, including lifestyle (yes), there is something for everyone. We take stock.
2020 will no doubt be a great year for television manufacturers. Because this year, there will be two major sporting competitions to follow: the Euro football and the Tokyo Olympic Games. Or two opportunities to change TV to enjoy the two events in the best conditions. Especially since market players never hesitate to offer attractive promotions to encourage them to crack. In 2020, therefore, Samsung will continue to rely on QLED technology by increasing the references.
The multinational has invited the press to its European Forum to clarify its catalog. As is the case for its Galaxy smartphones (follow our guide), there are normally different models, which correspond to different needs. Samsung has reasons to push QLED TVs: in 2019, it sold 5.4 million worldwide. The firm wants to continue on its spear against its rivals who bet on the OLED to convince.
For 2020 2020 is the year of the 8K
What is QLED?
The quantum dot screens are based on the insertion of a layer of liquid nanocrystals between the LCD screen and the LED backlight system. We devoted a full article to them.
Samsung is not afraid to say that 2020 will be the year of the 8K. And he has every reason to do so: not only has he been marketing televisions with this definition since 2018, but, as a bonus, he has seen an increase in demand of 328% for very large screens in the last two years (75 inches and more). On these diagonals, the 8K display begins to be relevant, provided the scaling engine is efficient. On this point, we can trust the artificial intelligence developed by Samsung, which begins to be rode.
This year, Samsung's heel-meter is called the Q950T, sported at CES 2020 and whose particularity is to remove the edges (there are still some, but they are so tiny that they become invisible). Compared to the 2019 specimen, it gains 40 zones in its Full LED backlight device (520 zones compared to 480 for the 65 inch). It is also equipped with all the latest technologies developed by engineers, whether to improve rendering, multiply modes (including video games) or offer better localized sound (more precise placement of objects).
In parallel, Samsung will launch the Q800T, still 8K, but more affordable financially (from 3,499 euros in 55 inches). This TV will for example sacrifice the OneConnect box, which implies a wiser design. It will also not benefit from as many backlighting zones (from 240).
The QLED 8K range in 2020:
- Q800T: 55, 65, 75 and 82;
- Q950T: 65, 75 and 85.
Our recommendation: the Q950T in 75 inches
Why do we recommend this model? Quit investing a large amount of money in a QLED 8K, take as much as possible. It is not advisable to descend below a diagonal of 75 inches, size from which the 8K begins to become relevant. Of course, it should be hoped that 8K content will democratize in the long term. Note that Samsung will offer a launch offer: a Galaxy S20 smartphone, capable of filming in 8K, will be provided free of charge. All for 7,999 euros.
Always more references in 4K
Samsung can hammer home that this is the year of 8K, for the time being, 4K remains the preferred definition. Q60T, Q70T, Q80T and Q95T: upgrading is clear and the more you spend, the more you will have a quality and versatile image.
Players and Samsung target players will certainly be interested in the Q70T, whose price / quality ratio is excellent, especially for the 55 inch (1,199 euros). In addition, it is the first in the catalog to have an HDMI 2.1 input, very useful for certain functionalities (example: variable refreshment). Cheaper (from 799 euros in 43 inches to 3,499 in 85 inches), the Q60T loses the latest generation processor. Do you want a Full LED backlight? You will have to focus on the Q80T (48 zones) or the Q95T (120 zones).
In 2020, the range will welcome some changes in terms of the interface which features new colors. Samsung has opted for a layout of square applications to display more and, by extension, make them accessible more quickly. Alas, there will be no update for previous models. From the Q70T, you can take advantage of the Multi View functionality, which allows you to display the content of your smartphone on your television (in splitscreen or in picture-in-picture). This can be useful for posting a Twitter feed while watching a football match.
The QLED 4K range in 2020:
- Q60T: 43, 50, 55, 58, 65, 75 and 85;
- Q70T: 55, 65, 75 and 85;
- Q80T: 49, 55, 65, 75 and 85;
- Q95T: 55, 65, 75 and 85.
Our recommendation: the Q80T in 65 inches
Why do we recommend this model? There is 1,000 euros difference between the Q80T and the Q95T equivalent size (1,999 against 2,999 euros). Regarding the size, we opt for 65 inches, which constitute a diagonal which begins to become standard in the salons. The deeper blacks and the OneConnnect case of the Q95T do not justify the price difference. For 1,000 euros, it is possible to invest in a dedicated sound system to also satisfy the ears.
Contrary to what we might think, Samsung Lifestyle TVs are also QLED-based. With this category, the company is equally aimed at those who wish to better integrate their television (understand: hide it as much as possible), as millennials, category a little fantasy by brands, for whom, according to Samsung, personalization is important. In France, 5% of Samsung TVs over 1,000 euros are The Frame or The Serif. This is to say the popularity of the range.
This is why Samsung introduces two new sizes for The Frame: a 32 inch Full HD 499 euros and a 75 inch 4K (this huge diagonal may seem strange for those who would like to hide their television). The Serif is offered in new colors (white and sky blue against white and navy blue last year). 2020 will especially mark the introduction of The Sero, the TV capable of being out in portrait format to mimic a notch of smartphone. Only offered in 43 inches, it will cost 1,499 euros.
The QLED Lifestyle range in 2020:
- The Frame: 32, 43, 50, 55, 65 and 75;
- The Serif: 43, 49 and 55;
- The Sero: 43.
Our recommendation: The Frame in 55 inches
Why do we recommend this model? The Frame is the best representative of this Lifestyle category. With its customizable frame, you can really choose the design of your TV, which then becomes a frame (especially with Art Mode, which displays works). We recommend a 55 inch, which is a size large enough to make the most of its programs, but not too much to invade the space. In this format, The Frame costs 1,499 euros, with a panel slightly higher than the Q70T and the OneConnect box to facilitate hanging on the wall.
Crdit photo from the front page: Maxime Claudel for Numerama
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