With the advent of Internet-connected email services such as WhatsApp, Messenger or iMessage, the SMS has become less and less popular in recent years. A survey recently shared by the agency ITU (for International Telecommunication Union, in charge of operator surveillance for the UN) confirms that the SMS is in free fall.
According to figures the ITU, 6,000 billion text messages were sent around the world in 2014. This figure was halved in 2016, with “only” 3,000 billion text messages sent. In France, 184 billion text messages were sent in 2017, which represents a decrease of 8.2% compared to the previous year. According to the same source, the revenues generated by SMS dropped by 8.5% between 2014 and 2016.
These figures are not surprising. In its annual report, the ITU indicates that “ over one in two people using the Internet ” In addition, ” in 2018, the number of mobile cellular subscriptions is higher than the world population “
In addition, the drop in the number of text messages for the benefit of messaging services is partly explained by the fact that the latter offer more features. Texting remains far from the possibilities offered by WhatsApp, Facebook Messenger and other messaging applications (GIF, stickers, group conversations, etc.).