Apple MacBook Pro M1

Intel, AMD: the boss of ARM rejoices over the success of Apple and its M1 Macs

ARM is a lasting threat to the future of Intel and AMD x86 chips according to the boss of the British holding company. The boss of ARM believes that the latest macs and their M1 chip prove that the ARM architecture can carve out market share for x86 processors.

Apple MacBook Pro M1
A MacBook Pro M1 / ​​Credits: Unsplash

This is a fact that could be verified independently by many testers, including in our test on Phonandroid: the latest MacBook Air, MacBook Pro and Mac Mini with M1 chip deliver unprecedented performance with exceptional autonomy at their price level. And we’re talking about the least powerful chips that Apple will ever produce for its computers.

The firm has yet to unveil a refresh of its top-of-the-range Macs and once again we expect a real “revolution”. This result is envied by many in the industry. Especially at Qualcomm, which has launched Always Connected PC chips like the 8cx – chips that are comparatively low bad reputation for performance.

ARM sees its future in pink

It is therefore in this context that the CEO of ARM, the British holding company, spoke about what he thinks of the future of ARM and x86 architectures. Listening to him, it’s only a matter of time: ARM mobile processors are on track to erode the market share of AMD and Intel chips.

A situation, according to him, particularly clear since the launch of macs M1. “What we are seeing at the moment are real innovations arriving in a market where there have not been many in recent years. Every time there are big changes, it creates interest around our ways of doing things, which gives more space to innovation ”, says Simon Segars, CEO of ARM.

However, we note that we should not announce too quickly the death of x86 and the fall of Intel and AMD. First, because the latter are for the moment hegemonic. Secondly, because Intel already has ideas for responding to ARM. The new Alder Lake architecture thus employs the same techniques to limit energy consumption while boosting performance.

Read also: CPU market share – it’s official, AMD overtook Intel in desktop PCs

This new generation of chip indeed employs high performance cores and high efficiency cores to keep the best of both worlds. They are intended for laptops, a sector in which Intel still enjoys an 85% market share.

Source: TechRadar