The manufacturer HTC although to indicate that its profits had dropped by 38.6% in April compared to the previous year, the experts then placing the blame on the disappointing sales of the HTC One M9, the flagship of the smartphones of the mark.
One month after mentioning "solid" sales bringing the firm to its best first quarter since 2011, HTC posted its worst April in 6 years.
Last month, HTC reportedly sent 4.75 million One M9s. In April last year, the group sold 8 million One M8s, and in 2013, 7 million One M7s were exported. Now, HTC hopes that its One M9 + and One E + launched in China this month will allow it to bounce back.
According to some analysts, HTC underestimated the impact of the overheating rumors surrounding the SnapDragon 810 platform. However, the latter would have had a large impact on smartphone sales, especially since the first tests of the device published in the press quickly highlighted this defect. On the other hand, Samsung will have passed the hand on the problematic share and opted for its Exynos 7420 integrated into its Galaxy S6 and S6 Edge, the two models that are sold today more easily than HTC devices. (Samsung hopes to break its sales record and reach 70 million units this year).
HTC however hopes to generate between 1.5 and 1.7 billion dollars in revenue for this second quarter. Too bad, however, that the One M9 suffers as much from the problem linked to the SnapDragon 810, the smartphone remaining one of the best smartphones currently available on the market.