The Korean group LG Electronics found with the LG Gx series emblematic smartphones that can demonstrate its know-how in high-end smartphones and the LG G3 of 2014 proudly carried these values.
Admittedly, the volumes generated are far from those of market leaders, such as Samsung or Apple, but the Korean brand has established a standard of quality and finish supported by a host of optimizations, from the screen to the photo sensor. going through design.
The Korean group finally presented its new reference smartphone with a LG G4 which incorporates these ingredients: large 5.5 inch QHD display offering excellent color reproduction, 16 megapixel photo module f / 1.8 with optical stabilization and laser autofocus, leather finish in premium version while retaining the control keys on the back of the camera …
We will add the presence of a hexacore processor SnapDragon 808 from Qualcomm associated with 3 GB of RAM and a 3000 mAh battery which finally becomes removable. This beautiful baby on Android 5.1 Lollipop and UX 4.0 overlay therefore has all the ingredients to succeed.
How much does the manufacturer hope to sell? The objective would be to 12 million units, 20% better than its predecessor LG G3. In the times preceding the official presentation, the figure of 10 million units had already been put forward.
Failing to significantly increase its global market share, such sales would make it possible to maintain it and above all to ensure good visibility for the brand, in a context where many Asian players are emerging rapidly.