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Apple, Google and Facebook against the EU for new AI rules

Apple IA

Apple, Google, Facebook and other tech companies are in Brussels to oppose certain artificial intelligence rules that the European Union may approve in the coming months.

Apple IA

John Giannandrea, Apple’s senior vice president of machine learning and AI strategy, is one of the top executives of technology companies in Brussels. There are also Sundar Pichai (CEO of Google) and Mark Zuckerberg (CEO of Facebook).

These important leaders met Margrethe Vestager, European Commissioner for Competition, and other representatives of the European institutions to discuss the new rules on artificial intelligence. The European Union is in the process of developing new legislation which provides for the introduction of rules on how companies can and cannot use AI.

While it is true that EU decisions can only be applied to its member states, the work of the Commission has increasingly set global standards, as shown in the case of the GDPR, for example. Tech companies are concerned that these rules may block innovation in technologies related to artificial intelligence and machine learning.

The European Commission has said it will listen to all the objections and proposals from business. To add that she would do everything to avoid the undesirable consequences.

The new rules will be discussed and made public in the coming days.