These are the brand's fetish licenses that allow this sparkle: Pokémon, Mario Kart, Super Smash Bros, Zelda … Nintendo is thus positioned in front of other major publishers such as Electronic Arts or Ubisoft.
In the top 20 best-selling games of the year, 8 are produced by Nintendo. The first is also Pokémon Ruby Omega and Sapphire Alpha (on 3DS) which has 476,000 sales. "The previous episode, Pokéome X and Y, recruited new players who then turned to Rubis Omega and Sapphire Alpha. The latter, which is a remake, also attracted fans of the original component, released in 2003 on Game Boy Advance " says Philippe Lavoué, deputy general of Nintendo France.
Then follows Tomodachi Life (3DS) with 439,000 sales "And sales continue. To date, the bar of 450,000 copies has been exceeded"Then Super Smash Bros on 3DS also met success with 279,000 copies sold.
"There has been excellent word of mouth, especially on social media, with positive reviews from sharp gamers."
But 3DS is not the only one in the spotlight, since the Wii-U finally seems to find favor in the eyes of the players. Again, it is the brand's large franchises that are most successful on the platform. Mario Kart 8 sold 346,000 copies and the Wii-U saw a 40% increase in sales in one year: "We sold 240,000 Wii-U this year, bringing the number of copies sold since the end of 2012 to 515,000." As a result, Wii-U's fleet in France is larger than that of Xbox One, which represents 420,000 units.
Another success for Nintendo during 2014: the Amiibo figurines sold 200,000 copies in France. And the pace of sale is not weakening, thanks to the release of new models and despite a relatively high price of around ? 15 per unit. This would result in 20,000 copies per week.
Nintendo now hopes a lot from its new portable console: the New 3DS whose release is scheduled for this February in France. More powerful processor, better 3D screen, new buttons … It will also make it possible to renew the machine park since certain games will be exclusive to the platform and incompatible with the consoles of old generation.