contador pagina web Skip to content

Tim Cook: "The iPhone is not just for the wealthy"

Toni Sacconaghi, analyst at Bernstein, said he met with senior Apple officials – including Tim Cook – last week. During a discussion that concerned the iPhone, Cook would have explained that Apple did not want to make products only for the wealthy but accessible to all.

Steve Jobs' replacement would then have said that Apple had worked hard to try to identify as much as possible all the markets including that of China which represents the example of the ?prepay? market. Then, he allegedly indicated that the distribution model of a mobile phone / smartphone was poorly designed. It is for this reason that Apple sought to innovate to fight more effectively in this market.

Finally, following these declarations, one would think that Apple would have the wish to keep an entry-level model (as was the case with the iPhone 3GS 8Gb which was launched during the introduction of the iPhone 4). To say that the Cupertino firm was working on an iPhone at a reduced price such as the iPhone could be would be more complex.

React on the forum.