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China: 100,000 iPhones in 40 days!

enero 16, 2020

Apple has started to make its way in China, a country where 720 million mobile phones are in circulation … No less than 100,000 iPhones have been sold for 40 days or 5,000 iPhones had found buyers the first weekend of marketing.

The Chinese market is a delicate market for Apple in the sense that the needs of consumers are different from Europeans and Americans and especially in view of the fact that the iPhone sells there much more expensive (a little over $ 1,000 for an iPhone 3GS 32Gb). Apple?s local operator and partner, China Unicom, has chosen to sell the iPhone on a non-subsidized basis while earning a higher margin compared to other countries where the iPhone can already be found. Which is certainly one of the reasons that pushed Apple into very difficult negotiations with the Chinese operator and ultimately delayed the sale of the iPhone in the country of the Middle Kingdom.

We discuss it on the forum.

(Fortune – CNN)